Skip to content

November 7, 2013

Three Critical Focal Points for Your Growth Strategy

by HoosOnBrand

L I F T : The SeriesC Blog

For the most recent McKinsey Quarterly, the firm produced a video in which two of its experts discuss the evolution of strategy in business. The video echos so much of what we advise our clients — growing companies — as we help them develop, adjust, and align their teams around their ideal strategies.  Here are three of the points we firmly believe that were backed up by comments in the video.  All three are critical focal points entrepreneurs and leaders should attend to when it comes to strategy:

1.  Market selection and targeting has the lion’s share of impact on your growth. A direct quote from the video: “80% of growth is explained by decisions about where to compete or by market selection.”  You must begin your growth strategy with a realistic assessment of how you make money, what problems you solve, for whom — and on that…

View original post 310 more words

Read more from Uncategorized

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Note: HTML is allowed. Your email address will never be published.

Subscribe to comments

Market Insights in Morocco & Ghana

A Global Commerce Immersion

Customer Analytics & Brand Strategy

Creativity is thinking up new things. Innovation is doing new things--Theodore Levitt

%d bloggers like this: