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May 1, 2013

The importance of treating employees!

by jungj

For our final class of the academic year, we did a brief recap of the most important concepts learned throughout CVA class. One concept that I found particularly memorable was the importance of treasuring employees. Employees are critical to the brand, and thus, they should be carefully managed. This is definitely true in retail stores as well. I read a blog post about treating employees fairly. Here’s the link to the article: http://boss.blogs.nytimes.com/2013/04/25/yes-you-treat-customers-well-but-how-do-you-treat-employees/

The article does well to highlight the importance of getting trust from those you work with. Dan Sullivan, founder of Strategic Coach, claims these four principles as most important: 1. Show up on time; 2. Say please and thank you; 3. Do what you say; 4. Finish what you start. I thought that this article does really well to highlight the human resources management side of TQM (Total Quality Management). In fact, it also reminded me of the Malcolm Bridge Awards that we talked about briefly as well as the awards relate greatly to the concept of TQM. Treating employees fairly is essential because in the end, this will transfer to consumers.  Being responsive and being respectful might seem miniscule but in fact, these are all small actions that can differentiate an employee’s perception of treatment. Thus, it is vital that employers treat employees with respect and with care, just as they do with customers. This can actually be the point of difference in regards to a company’s success.

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