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January 17, 2013

by HoosOnBrand

Engaging Retail

By: Tina Praino 

Statistics show that Showrooming is here to stay.   The trend is something that retailers will need to learn to adapt to and embrace in order to continue to remain relevant.

I explain what Showrooming is and why it is important for retailers to remain agile and adapt in order to remain relevant to the digitally savvy consumer in my latest post for Buyer Zone’s Industry Insights column entitled Showrooming: Don’t Fear it Embrace it.

Read it here.

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