The American Consumer Satisfaction Index was released with its latest findings on customer satisfaction across multiple industries, but if we look at the 15 worst companies in America for customer service, we’re not looking at as many industries as you might think – largely social media, telecommunications, utilities, and the airlines came up short.
In fact, the article The 15 Worst Companies For Customer Service notes that the worst 14 are all from these four industries. Does this mean that customer service is just about the industry, not the company? No, it just suggests that companies in certain industries don’t prioritize customer service.
The Twitter, Facebook, LinkedIns of the world don’t see (or value) how customer service impacts their bottom line. Airlines care about retention, but they haven’t universally seen the financial link between customer service and retention/revenues. Utilities and Telecoms have a legacy of lack of competition…
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